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Title: The Development, Testing, And Execution of a New Marketing Strategy at At&T Long Lines

Author:	Kuritsky, Alan P
Publisher:	Alfred P. Sloan School of Management, Massachusetts Institute of Technology
Language:	English
Date:	1982
Subjects:	Business Strategy, Business Development, Marketing Management
Collection:	American Libraries Collection

Book Id:	WPLBN0000313377
Format Type:	PDF (eBook)
Average Rating:	(200)

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